Category Archives: Expand Market
Must Read: Linchpin by Seth Godin
Filed under: Build Business, Communicate Clearly, Define Solutions, Expand Market, Generate Ideas, Get Results, Increase Sales, Lead People, Manage Projects, Serve Customers, Solve Problems, Take Action, Think Strategically
The recent release of Seth Godin’s bestseller Linchpin in paperback was accompanied by an opportunity that every business owner, entrepreneur, independent professional, and thinking person should pursue. Here’s the deal. In a blog post last week announcing the release of … Continue reading →
Focus Your Facebook Business Posts
Filed under: Business Builder Tip, Expand Market, Get Results, Serve Customers, Solve Problems, Take Action, Think Strategically
If you have a business page on Facebook (and you should) then you need to find ways to translate your posts into business results. Whether you are building increased visibility, looking to share information, or seeking sales, the tone and … Continue reading →
Solicit & Use Testimonials to Grow Your Business
Filed under: Build Business, Business Builder Tip, Expand Market, Increase Sales
Everyone knows that word-of-mouth marketing has power. Few things are more convincing than having a person like you tell you how a product or service impacted them. Their story has credibility, context, and connection. But despite the fact that we … Continue reading →
Sales Success Depends Upon Asking for the Order
Filed under: Business Builder Tip, Expand Market, Increase Sales, Take Action
Every business succeeds or fails based on whether or not someone buys the products or services that the business sells. But in many small businesses very little time or effort is devoted to actually asking for the sale. Think of … Continue reading →
Use Speaking to Grow Your Business
Filed under: Build Business, Business Builder Tip, Expand Market, Take Action
Speaking is one of the easiest ways to increase your exposure and build your business. Every community has a number of service clubs (such as Rotary, Kiwanis, Lions) that hold regular meetings and are always looking for speakers. Check your … Continue reading →
