Category Archives: Take Action
Leverage Your Blog (You Do Have One, Don’t You?)
It’s no secret that blogs can add value to your business. They provide an easy forum for communicating with customers, vendors, competitors, and other stakeholders; they allow you to share your ideas and insights; and they help position your business … Continue reading
Who’s Going to Respond?
Across the past couple of weeks I’ve had four occasions arise where a web form has popped up as the way for me to contact a business to secure information. In the time since the inquiries, here’s how many responses … Continue reading
Use Your Own Domain Name
A few minutes ago I sent a file to a local print shop. Since they have been in business for a number of years and are relatively technologically savvy, I was surprised to find that they are not using their … Continue reading
Respond Quickly to Customer Questions
Earlier this week I had a very frustrating service experience with an online vendor. The response to two simple questions related to a defective product took over 3 days from start to finish. It started with a downloaded template that … Continue reading
It’s Always Time to Say Thank You
Chances are that someone has helped you with your business in some meaningful way in the past month. Did you take advantage of the opportunity to deliver a genuine and sincere thank you when they did? If not, why not … Continue reading
